20 August 2010

Shea It Isn't So! | Introducing: Cantu Shea Butter

Introducing Cantu Shea Butter! A unique salon-inspired, budget-friendly brand for multicultural women. Cantu offers a complete range of extraordinary formulations made with 100% Shea Butter to moisturize, nourish, repair and protect the hair, scalp and skin.

Whether it’s curly, thick, coarse, dry, frizzy or kinky, multi-cultural hair poses textural challenges. As you know, every woman of color has her own story about the battle for length, strength, moisture and shine. Drawing on the knowledge that these women are fully embracing the versatility of their beauty through both relaxed and natural tresses, Advanced Beauty Systems has re-introduced the brand’s exclusive line of Shea Butter products, and is committed to developing quality haircare products designed to meet the distinctive needs of the multicultural, multi-textural woman.  With advanced hair care formulations, cantu®  Shea Butteroffers a comprehensive line of products made with 100% Shea butter to mpisturize, nourish, repair and protect the hair, scalp and skin.

Multi-cultural hair lends itself to all types of versatile styling so go ahead and relax, flat iron, press or braid -cantu®  has all the haircare products needed to care for your 'do.

How does Shea Butter Benefit Hair?

Shea Butter provides moisture to dry or damages hair from the roots to the very tips, helping to repair and protect against the heat from the most damaging thermal styling tools, including irons and dryers. It also provides protection from the harsh effects of the environment. it also absorbs quickly and completely into the scalp to rehydrate without clogging pores. Particularly beneficial for processed and heat-treated hair, it's an excellent treatment for dry scalp and also restores luster to damaged hair. cantu®  hair products penetrate deep into the hair shady and scalp to prevent breakage and smooth the texture and appearance of dry, coarse or chemically processed hair.

The new collection of hair & skincare products will be available this September. To learn more visit www.cantusheasoft.com

*Check back soon for a full review from Cantu's 'Cleanse & Condition' line.

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